Over at DVR Bulletin, my other blog, I posted a story from Forbes titled: “How Apple Got Apple TV Wrong“. It’s a pretty good look at how Apple’s new Apple TV box hasn’t fared as well as say, the iPod.

Essentially it comes down to money and technology: Disagreements between Apple and Hollywood on pricing video downloads. And putting out a product that lacks functions found in competitors like Tivo and Vudu.

Popularity: 24% [?]

Here’s a story, that’s not surprising at all. Video on iPods isn’t very popular. According to a survey of 400 iPod owners released by Nielsen Media Research, less than 1% of all content accessed of iTunes and iPod devices is video. The study also noted that of the video iPods users surveyed, just 2.2% of them said they access video.

That means that most people buy their iPods just for music not movies. That also means that users don’t necessarily go to iTunes to buy their TV shows and movies.

I’d guess that most users interested in video use other sources, such as illegal peer to peer services, rip their own DVDs or download them over the Internet, such as YouTube or other services.

That’s no surprise considering that most video content that iTunes sells is long-form. It doesn’t have (free) short clips that are popular with YouTubers.

Interestingly, after just one year of selling movies and TV shows on its iTunes store, approximately 45 million videos have been sold.

Popularity: 13% [?]