January 18, 2008

Mac Users More Likely to Pay for Online Music

Filed under: Online Music — Jose Alvear @ 5:04 pm

A report by the NPD Group found that 50% of Mac owners are have paid for online music compared to 16% of PC users. Mac users were also more likely to purchase regular CDs than PC owners.

Guess that means that Mac people either a) love music more or b) don’t mind paying for music.

I think the main reason for PC owners not buying digital music is because they don’t use iTunes.

I use a PC and I’ve recently switched my digital music library over to iTunes just recently, but I still don’t have an iTunes Music Store account. I just don’t need one. I don’t like buying DRM crippled music from Apple and I don’t use my iPod often enough. Call me old-fashioned, but I still like to buy CDs and burn them onto my computer. If iTunes sold more DRM-free music, I’d definitely buy digital music more.

On the other hand, perhaps PC users just want to get music illegally and not pay for it.

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